2021 Research Excellence Awards

27/04/2021 by Amy Cooper

What a night!

This year’s Research Effectiveness Awards showcased the undeniable power of bringing together great people to work on awesome projects.

We are very pleased to announce we won two category awards with our fantastic partners Foodstuffs New Zealand and McDonald's New Zealand! 


It was wonderful to be able to celebrate this occasion with our clients and fellow industry members and catch up on what a monumental past two years we have all had. 

The REA awards was also the perfect opportunity for our team to come together and reflect on what a truly transformative few years we have had since our success at the previous Research Effectiveness Awards in 2018.

From co-building our SaaS platform with some of New Zealand’s leading brands to securing $1.3 million in seed funding during a pandemic, to trebling the size of the team and client-base, it’s been a period of extreme change and growth. 

Collaborating with awesome people is at the heart of everything we do at Yabble. It’s how our business started, how we developed products hand-in-hand with our clients and how we continue to scale globally. 

Collaboration was of course also at the heart of our award wins this year. We’re humbled to share what the judges had to say about our wins this year below:



Another honour for us this year was to sponsor an award - congratulations to Ipsos and Trustpower for winning the Yabble Sustained Impact and Effective Partnership Award!

Thank you to Research Association New Zealand and the judges for their hard work reviewing the submissions and awarding the winning entries. There is so much work that goes into the evening before it can happen and we appreciate the work you do to promote and celebrate excellence in our industry. 

And a final, but most important, Cheers to our incredible partners near and far and everyone who has been part of our journey.

We can’t wait to see what else we can continue to achieve together over the next couple of years.